On August 20, 2025, Vivie Wei, Country Director for Vietnam at Dezan Shira & Associates, delivered a keynote speech at the Intertextile Shanghai Home Textiles – Autumn Edition, organized by Messe Frankfurt (Hong Kong). Speaking at the Home Textiles x Interior Design Summit Forum, Vivie provided insights into Vietnam’s textile industry at a time of significant transformation.
In her keynote speech, Vivie Wei analyzed Vietnam’s evolving textile and garment industry, highlighting both opportunities and challenges. She shared insights on Vietnam’s free trade agreements, competitive labor force, and the growing urgency of supply chain localization. Addressing pressing issues such as tariff pressures from major markets, rising sustainability requirements, and traceability demands, Vivie emphasized how Vietnam is positioning itself as a resilient and strategic destination for global investors.
As one of Asia’s leading textile exporters and a key driver of economic growth, Vietnam’s textile industry is undergoing a crucial transformation. Vivie’s perspectives offered valuable guidance for businesses seeking to navigate this dynamic market and capture new growth potential.
As a media partner, Asia Briefing also set up a dedicated booth at the fair, engaging with visitors and industry professionals to share insights and exchange perspectives on the latest trends shaping the textile sector.
About Intertextile Shanghai Home Textiles
As Asia’s most influential home textile trade fair, Intertextile Shanghai Home Textiles provides an efficient business-matching platform for global industry professionals. This year’s exhibition features four major halls and twelve specialized zones, each complementing the other to create a comprehensive showcase. Nearly 1,200 leading exhibitors from around the world have gathered here, presenting cutting-edge products, innovative technologies, and exquisite craftsmanship.
ODI Advisory Services by Dezan Shira & Associates
Dezan Shira & Associates remains committed to supporting Chinese companies in their outbound investment journey, with on-the-ground teams across Asia offering end-to-end support from strategy to execution. For further inquiries, or to connect with Vivie Wei for tailored Vietnam investment advisory services, contact: outbound@dezshira.com
协力管理咨询致力于支持中国企业的海外投资布局，依托遍布亚洲的本地团队，为企业提供从投资策略到落地执行的全流程服务。如需进一步咨询，或希望与越南区总监Vivie Wei 女士深入探讨越南投资方案，欢迎联系邮箱：outbound@dezshira.com
