Webinar: Strategies for IPR enforcement online and offline in China

Dezan Shira & Associates' International Business Advisory Assistant Manager, Valeria Manunza, will moderate the Webinar about IPR organized by CICC’s Intellectual Protection Working Group (IPWG).

On November 15th, The China-Italy Chamber of Commerce will host a webinar on the topic of 'Strategies for IPR enforcement online and offline in China' at the CICC Beijing Office (Unit 1612, Zhongyu Plaza, A6, Gongti North Road, Chaoyang District) at 5 pm (Chinese time zone). The event is web based, audio-video connection details will be shared separately.

Speaker: FERRANTE LAW FIRM

Moderator: Valeria Manunza – Vice Coordinator of the IPWG

Agenda:

1) Before Entering the Market 

• General considerations before entering the Chinese market

2) IP enforcement in China: the basics

• The “register- monitoring- enforce” approach;
• preparing and adjusting your IP portfolio to arising enforcement needs;
• Examples

3) The effective anti-counterfeiting strategy in China

• Monitoring the market place for infringements;
• Profiling of infringers and definition of objectives;
• Examples

4) Available Enforcement routes

• Internet enforcement

- Online sales platforms
- Social Media
- Removal procedures (briefly- as already discussed before by IPWG) other objectives; 

• Enforcement at trade fairs

- Complaint procedure and remedies obtainable, other objectives;

• Administrative enforcement

- Raid and seizure actions

• Custom enforcement (registration and activation of effective border control) + Examples
• Civil proceedings;
• Criminal enforcement (briefly- as already discussed before by IPWG).

How to Register:

 For additional information and registration, please contact postmaster@ipwg.it.

Speaker

• 
  Valeria Manunza
  Assistant Manager, International Business Advisory
  Guangzhou Office