China's F&B Market: A 2017 Review

Published on: December 2017

In this presentation, Joel Bacall, the Senior Client Manager of The Silk Initiative, shares the top 10 insights of the industry in 2017 summarized from a consumer review perspective and suggests some commercial implications for F&B brands to think about when managing their brands in China moving into 2018.


Chinas_FB_Industry_-_2017_Review_-_Silk_Initiative.pdf




Chinas_FB_Industry_-_2017_Review_-_Silk_Initiative.pdf

Content linked with this Presentation

  • A Sugar-Free Look into the Chinese F&B Market

    In this webinar, Dezan Shira & Associates' Riccardo Benussi and The Silk Initiative's Joel Bacall provide a sugar-free look into the legal and commercial aspects of China's fast-growing F&B industry.

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