Digital Marketing Associate/Manager (depending on level of experience)

Location: India, Delhi
Function: Marketing
Role: Associate

We are looking for a Digital Marketing Associate/Manager (depending on level of experience) in our India Office.

Are you passionate about using data and technology to increase lead generation? If you also have a good knowledge of CRM systems, Google Analytics and SEO best practices as well as a genuine interest in digital marketing, you have a good chance of being the person we are looking for. 

Job Description

Main Responsibilities
• Development and maintenance of Dezan Shira’s & Asia Briefing’s digital channels (websites, email, social media), including online content distribution strategies, digital infrastructure, search engine optimization (SEO) and data/analytics
• Project managing website development projects for internal and external clients
• Provide marketing perspective to system integration projects (CRM/ERP/Marketing Automation)
• Creation, editing and promoting of Dezan Shira/Asia Briefing multimedia content
• Maintaining the company-wide email database
• Providing digital support for miscellaneous DSA/AB projects, partnerships and initiatives

Secondary Responsibilities
• Designing, creating and implementing email campaigns for company-wide marketing initiatives
• Management of company-wide social media networks, including Twitter, LinkedIn, Facebook and WeChat, using programs such as HootSuite and Audiense.

Qualifications and Skills
• 1-2+ years’ experience (Associate level) or 4-5+ years (Manager level) in digital marketing or project management (web development, system integration)
• Bachelor’s degree in marketing, computer science or other relevant field
• A real passion for digital media and digital marketing
• Good knowledge of HTML and CSS, JavaScript is a plus
• Good knowledge of WordPress
• Excellent understanding of on-page and off-page SEO (Google, Bing), passionate on keeping up with the latest updates and implementing action plans accordingly
• Good understanding of at least one CRM system (e.g. Microsoft Dynamics, SageCRM, Oracle On Demand, Salesforce etc.)
• Previous experience working with marketing automation platforms (e.g. Hubspot, Marketo, ActiveDemand)
• Previous experience on successfully running email marketing campaigns, ability to design and troubleshoot email templates is a strong plus
• Good knowledge of Google Analytics, ability to make data-based decisions on campaigns, content and infrastructure projects
• Fluency in Mandarin Chinese is a strong plus
• Study and/or work experience overseas
• Good understanding of Asian business knowledge, and an interest in legal, tax and business environments
• Ability to multi-task and work independently under deadlines
• Team leadership and management skills

If you are interested in this position, please login and apply below. If you have any further questions, please contact


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